British Airways has confirmed it is reviewing its global creative requirements, ...

by Chris Saunders , FTI Consulting

  • British Airways has confirmed it is reviewing its global creative requirements, including its ad agency Bartle Bogle Hegarty and direct agency OgilvyOne.
  • The 13-year incumbent Mindshare on alert as German airline launches planning and buying contest.
  • The Government has kicked off a search for an agency to run its annual teacher recruitment campaigns, which are currently created by Adam & Eve/DDB.
  • News UK, the publisher of The Times and The Sun, has issued a brief for a digital agency as initial estimates suggest The Sun has attracted more than 340,000 digital subscribers in the first two weeks since launching its paywall.
  • Moneysupermarket.com, the price-comparison service, is looking for a user-experience agency to help transform its website.
  • National Express is reviewing its customer relationship marketing as it seeks to consolidate the business into a single agency.