MEC hired Fernando Monedero as head of digital for Latin America. Monedero will ...

by Chris Saunders , FTI Consulting

  • MEC hired Fernando Monedero as head of digital for Latin America. Monedero will be based in Miami, MEC's Latin America headquarters and replaces Juan Bongiovanni who left the agency. He joins the agency from Havas Media Group where he was senior vice president, head of digital specialties of Havas Media and prior to that, served as managing director of Havas Digital.
  • Simon Calvert is joining Gyro UK on Oct. 1 as chief strategy, technology and data officer. His appointment follows the recent hire of Kate Howe as managing director of Gyro London. Calvert's experience spans agencies on five different continents, including Digitas, EuroRSCG, McCann, Saatchi & Saatchi and Michaelides & Bednash. He was most recently digital strategy leader at Mindshare Worldwide providing digital strategy and execution for multinational clients including HSBC, Chanel, Unilever, Dyson, Diesel, Boehringer Ingelheim, Jaguar and Land Rover.
  • MediaCom hired Thomas Rocco as managing partner and group account director to lead its Subway account. Rocco joins MediaCom from Omnicom, where he was executive vice president of business development at Alcone Marketing.
  • Deutsch LA hired Colin Drummond as partner and chief strategy officer. Drummond will serve as chief strategist across all of Deutsch LA's client accounts, including Taco Bell, Volkswagen, Target and Dr Pepper Snapple Group along with overseeing the agency's planning and strategy group. He joins Deutsch LA from Ogilvy & Mather West where most recently he served as chief strategy officer. While there, Drummond oversaw strategic planning on accounts like Cisco, Beringer, and Arco, and built the agency's west coast-led planning capabilities.
  • Maxus hired Jonathan Adams as chief digital officer in North America. He joins Maxus from iCrossing, where he was senior vice president and lead of North American media.
  • AnalogFolk New York hired David Fausel as managing director and Zach Pentel as strategy director.
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