Advertising & Marketing Communications News tag: summit-new-york-2009 - News
Current news, insights and interviews, featuring the world's leading ad agencies, brands, comms innovators and ad campaigns.
...and After Work, Much Play.
On the second-to-last night of the conference, AdForum organized its annual dinner at a restaurant called Public. This is the night when the heads... read more
Burning Beds with David Jones; Sorrell Stresses Importance of Travel
Friday the 9th, the last day of AdForum's summit, was a treat. The morning kicked off with a buffet-style breakfast at the Thompson and a talk... read more
Social Media: Brand Slaves or Brand Masters?
On the fourth day of the AdForum Worldwide Summit, we were treated to Social Media & Mobility: Brand Servants or Brand Masters?, a set of... read more
Incognito Integration, Elephant Parables and Carbonated Pop: Draftfcb, Wunderman and Arcade
Draftfcb
Our first stop yesterday was Draftfcb, where familiar faces with crisp suits greeted us with breakfast bits. President/CEO Laurence... read more
DAS Healthcare, Publicis Worldwide, SapientNitro, and a Digression About Vending Machines
Diversified Agency Services -- The Healthcare Division
Wednesday morning the consultants got a taste of the healthcare ad world, thanks to the... read more
Distilling 6.5 Agencies: Ogilvy, BBDO, Profero, Dentsu, 180 LA, Leo Burnett/Atelier
We visited three agencies yesterday and sampled an additional three in a speed-dating segment, so I'm just going to highlight the key points of... read more
Image Hors d'Oeuvres: Ogilvy and BBDO
Will be doing the requisite write-ups tonight to supplement all that twittering, but in the meantime here are some teaser shots from Ogilvy and... read more
PR Firm Speed-Dating, and the Battle for Digital's Hand
Around 2:30, the Adforum Magical Mystery Tour hit the Paley Center for Media, mainly to hear presentations from PR folks wiggling their toes in... read more
Digital Dirigible, Meet Brutal Simplicity: MRM Worldwide vs M&C Saatchi
2009 marks the 8th year of the Adforum Worldwide Summit. In attendance: 20 countries represented by 28 search consultants, two fewer than last... read more
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