My Latest Work
SEE ALL WORKLions/Zebras
Crosses/Vampires
Violinists/Punkrockers
Fire Alarm
About me
One of the most awarded copywriters in Brazil, 330 prizes in the Brazilian Creative Annual. Worked at DM9, Talent and Almap. 9 lions at Cannes, many prizes at Fiap, One Show, Clio, Professional of the year and Abril Prize, and others. Twice Caboré Prize and Creative Professional of the Year by APP.
Sector Experience
- Health & Pharmaceutical Products
- Newspapers, Magazines, Books
- Institutional/Public Interest/Non-Profit Org.
- Retail, Distribution & Restaurants
- Banking & Financial Services, Investments, Stock Brokers
- Airlines, Airports, Railways, Bus Lines, Ferries & Cruises
- Banking, Finance, Law & Insurance
- Advertising & Communication
- Charities, Foundations, Volunteers
- TV/Radio Programs & Stations
- Restaurants & Fast Food
- Cars
- Pet Food, Pet Care Products & Services
- Coupes & Convertibles
- Automotive
- Mayonnaise, Ketchup, Mustards
- Sneakers / Athletic Footwear
- Sportswear
- Online Retail, E-store
- Soft Drinks, Tonics
Awards
- 2007 Premio Folha / M&M
- 2006 FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad
- 2006 Premio Folha / M&M
- 2005 Festival do Rio ABP
- 2005 Premio Folha / M&M
- 2005 Voto Popular
- 2005 Clube de Criação de São Paulo - CCSP / Anuário do Clube de Criação de São Paulo
- 2005 Profissionais do Ano
- 2005 Prêmio ANJ
- 2005 Cannes Lions International Festival of Creativity
- 2004 Cannes Lions International Festival of Creativity
- 2004 Clube de Criação de São Paulo - CCSP / Anuário do Clube de Criação de São Paulo
- 2004 FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad
- 2003 Premio Folha / M&M
- 2003 Cannes Lions International Festival of Creativity
- 2003 Clube de Criação de São Paulo - CCSP / Anuário do Clube de Criação de São Paulo
- 2001 LIA
- 2000 LIA
- 2000 Cannes Lions International Festival of Creativity
My Work
SEE ALL WORKTest answers
- BRAND:
- Calligraphy Collection
- AGENCY:
- Mohallem/Artplan
Laxatives
- BRAND:
- Calligraphy Collection
- AGENCY:
- Mohallem/Artplan
Warning Kites
- BRAND:
- Canto Cidadão
- AGENCY:
- Mohallem/Artplan
Center Norte - "Beat" Ad
- BRAND:
- Shopping Center Norte
- AGENCY:
- Fallon São Paulo Ltda
Right / Left
- BRAND:
- CartaCapital
- AGENCY:
- Fallon São Paulo Ltda
Toothbrush
- BRAND:
- Citibank
- AGENCY:
- Fallon São Paulo Ltda
Center Norte - Turtle
- BRAND:
- Shopping Center Norte
- AGENCY:
- Fallon São Paulo Ltda
Center Norte - Room
- BRAND:
- Shopping Center Norte
- AGENCY:
- Fallon São Paulo Ltda
Positions
President/Creative Director
Fallon São Paulo Ltda
Center Norte - "Beat" Ad
- BRAND:
- Shopping Center Norte
- AGENCY:
- Fallon São Paulo Ltda
Right / Left
- BRAND:
- CartaCapital
- AGENCY:
- Fallon São Paulo Ltda
Toothbrush
- BRAND:
- Citibank
- AGENCY:
- Fallon São Paulo Ltda
Center Norte - Turtle
- BRAND:
- Shopping Center Norte
- AGENCY:
- Fallon São Paulo Ltda
Center Norte - Room
- BRAND:
- Shopping Center Norte
- AGENCY:
- Fallon São Paulo Ltda
Center Norte - Spies
- BRAND:
- Shopping Center Norte
- AGENCY:
- Fallon São Paulo Ltda
Center Norte - Scares
- BRAND:
- Shopping Center Norte
- AGENCY:
- Fallon São Paulo Ltda
- 2007 Premio Folha / M&M
- 2006 FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad
- 2006 Premio Folha / M&M
- 2005 Festival do Rio ABP
- 2005 Premio Folha / M&M
- 2005 Voto Popular
- 2005 Clube de Criação de São Paulo - CCSP / Anuário do Clube de Criação de São Paulo
- 2005 Profissionais do Ano
- 2005 Prêmio ANJ
- 2005 Cannes Lions International Festival of Creativity
- 2004 Cannes Lions International Festival of Creativity
- 2004 Clube de Criação de São Paulo - CCSP / Anuário do Clube de Criação de São Paulo
- 2004 FIAP - Ibero American Advertising Festival / Festival Iberoamericano de Publicidad
- 2003 Premio Folha / M&M
- 2003 Cannes Lions International Festival of Creativity
- 2003 Clube de Criação de São Paulo - CCSP / Anuário do Clube de Criação de São Paulo
Creative Director
Lions/Zebras
- BRAND:
- Conidrin
- AGENCY:
- Mohallem/Artplan
Crosses/Vampires
- BRAND:
- Conidrin
- AGENCY:
- Mohallem/Artplan
Violinists/Punkrockers
- BRAND:
- Conidrin
- AGENCY:
- Mohallem/Artplan
Fire Alarm
- BRAND:
- Calligraphy Collection
- AGENCY:
- Mohallem/Artplan
Laxatives
- BRAND:
- Calligraphy Collection
- AGENCY:
- Mohallem/Artplan
Test answers
- BRAND:
- Calligraphy Collection
- AGENCY:
- Mohallem/Artplan
Warning Kites
- BRAND:
- Canto Cidadão
- AGENCY:
- Mohallem/Artplan
Creative Director
Dining Out (Man 1)
- BRAND:
- Editora Abril
- AGENCY:
- AlmapBBDO
Shirley Mclaine
- BRAND:
- Volkswagen
- AGENCY:
- AlmapBBDO
Baudelaire
- BRAND:
- Mizuno Chuteira
- AGENCY:
- AlmapBBDO
A Poet Is A Nightingale (Shelley)
- BRAND:
- Mizuno Chuteira
- AGENCY:
- AlmapBBDO
Thousands Of Calls From Fans Every Day
- BRAND:
- Mizuno Tenis
- AGENCY:
- AlmapBBDO
Tires
- BRAND:
- Alpargatas S. A. Topper
- AGENCY:
- AlmapBBDO