Title | Real Estate |
Agency | McCann Worldgroup Germany |
Campaign | Hamburger Abendblatt Cinemaspots - Axel Springer Verlag A.G. Hamburg |
Advertiser | Axel Springer Verlag |
Brand | Hamburger Abendblatt |
Posted | June 2000 |
Product | Newspaper |
Business Sector | Newspapers, Magazines, Books |
Story | To promote classified ads the daily newspaper Hamburger Abendblatt, known for it's fresh and innovative ideas, decided to produce TV commercials rather than the ordinary coupon ads-at low cost, as classified ads are. |
Media Type | Television |
Length | |
Market | Germany |
Creative Director | Günter Sendlmeier |
Creative Director | Frieder Zimmermann |
Copywriter | Nicole Franz (formerly Paland) |
Agency Producer | Guntram Krasting |
Director | Guntram Krasting |
Music | Barry Singers |
Production Company | Wunderfilm |