Dacia Duster - "Vivez en mode Duster"

Publicis Conseil

Publicis Conseil Paris, France

1898

Brand: Dacia Duster
Country: France

Advertiser: Dacia

Title	Vivez en mode Duster
Agency	Publicis Conseil
Campaign	Vivez en mode Duster
Advertiser	Dacia
Brand	Dacia Duster
Date of First Broadcast/Publication	2023 / 5
Business Sector	Four Wheel Drive, SUV(Sports Utility Vehicle)
Story	Pour accompagner ce lancement, a été imaginé un film émouvant et décalé où un père, aventurier mais maladroit, emmène sa fille faire les courses grandeur nature … en mode Duster !
Problem	Dacia Duster, le SUV emblématique de la marque et véritable allié du quotidien, revient avec un look toujours plus baroudeur ! On apprécie cette nouvelle finition Extreme, au design audacieux et robuste, avec sa nouvelle teinte Cedar Green, inspirée par la nature.
Media Type	Television
Length	60 seconds
Market	Romania, France
Editing Company	The Assembly Rooms
Chief Creative Officer	Marco Venturelli
Chief Executive Officer (CEO)	Marco Venturelli
Creative Director	Romulus Petcan
Creative Director	Gabriel Gherca
Digital Creative Director	Kevin Zung
Art Director	Cédric Moutaud
Art Director	Royer Jean-Christophe
Copywriter	Cédric Moutaud
Copywriter	Royer Jean-Christophe
Director	Gary Freedman
Director of Photography (DOP)	Nicolas Loir
Production	La\Pac
Producer	Jérôme Denis
Executive Producer	Eric Lipchitz
Post Production	Prodigious
Editor	Adam Spivey
Advertising Manager	Xavier Martinet
Advertising Manager	Carine Gailliez
Advertising Manager	Greti Gruden
Advertising Manager	German Gomez
President	Agathe Bousquet
Strategic Planner	Kimberly Marie-Louise
Agency Producer	Benjamin Auberdiac
Agency Producer	Aurore Gay
Account Manager	Nicolas FABRE
Account Manager	Florent Das Merces
Account Manager	Maria Nafakh
Account Manager	Léa Vinarnic
Digital	Laura Ceylan
Digital	Bérengère Marlin
Digital	Chloé Frappereau
Production Coordinator	Lucas Demerdjibachian
Executie Producer	Juice Films
Post Production	Lalia Legan
Grade	Jean-Clément Soret