| Title | British Gas Stop the Silence around energy debt |
| Agency | nucleus |
| Campaign | British Gas Stop the Silence around energy debt |
| Advertiser | British Gas |
| Brand | British Gas |
| Date of First Broadcast/Publication | 2022 / 5 |
| Business Sector | Energy & Water Authorities, Utilities |
| Story | Rob is a single dad silently struggling with the emotional impact of not being able to pay his bills. He chooses to not confide his problems with the loved ones that surround him and instead puts on a brave face. The film takes the audience on a journey from a life full of noise, colour and activity to one much quieter, duller and more subdued as our protagonist switches off lights and appliances, to save energy, until he’s finally sat alone in complete silence - a consequence of his situation and isolation from support. In the final scene, however, Rob receives a call back from the British Gas Energy Trust offering him the possibility of a different, more positive future. This is echoed in the final narration, voiced by Professor Green, which encourages the viewer not to suffer in silence and to reach out to the charity for support if they’re in need of help. |
| Media Type | Television |
| Length | |
| Sound Design Company | Factory Studios |
| Advertising Manager | Americo Lenza |
| Advertising Manager | Felicity Ashley |
| Advertising Manager | Lucy Bryant |
| Advertising Manager | Ilanchenny Thiagarajah |
| Chief Creative Officer | Micky Tudor |
| Creative Director | Sam Willard |
| Creative Team | Helen Rogerson |
| Creative Team | Owen Hunter Jenkins |
| Business Leader | Jason Andrews |
| Strategy Lead | Oli Watersone |
| Strategist | Olly Owen |
| Account Director | Lucy Iron |
| Account Manager | Azna Fall |
| Creative Producer | Elly Knott |
| Agency Producer | Charlie Hurlock |
| Agency Producer | Rick Carter |
| Production Company | Stink Studios |
| Director | Geej Ower |
| Assistant Director | Clara Paris |
| Production Company Producer | Sara Nouman |
| Production Manager | Ayesha Mar |
| Director of Photography (DOP) | James Rhodes |
| Production Designer | Vicente Ben |
| Post Production | Envy |
| Special Effects / VFX | Kieran Baxter |
| Post Production | Kayleigh Macdonald |
| Colorist | Jax Harney |
| Colour Producer | Franky Chadwick |
| Editing Company | MSE |
| Offline Editor | Owen OSullivan |
| Head of Production | SJ OMara |
| Sound Designer | Phil Bolland |