Title | MarkLives #AdofhtheWeek Absas Coding The Future, T+W |
Agency | T+W |
Campaign | Ad of the Week: Empowering youth for a better, prosperous futureAd of the Week: Empowering youth for a better, prosperous future |
Advertiser | ABSA |
Brand | ABSA |
Date of First Broadcast/Publication | 2017 / 4 |
Business Sector | Banking, Finance, Law & Insurance |
Story | Absa teamed up once again with T+W to present case studies of three graduates who studied computer programming through the Digital Academy, all recruited from small-town SA, and recently employed by the bank. The short doccie tells their stories, as well as that of the Digital Academy. |
Media Type | Web Film |
Length | |
Creative Director | Gareth Whittaker |
Business Unit Director | Nandi Dlepu |
Producer | Litha Mbutuma |
Director | Lauren Chengan |
Director | Jared Hinde |
Editor | Lauren Chengan |
Mix | Sean Jeffries |