Trinity Healthy Dishwasher - "Kungfu Water"

The Nine Shanghai, China

788

Title	Kungfu Water
Agency	The Nine
Campaign	Kungfu Water
Advertiser	Vatti
Brand	Trinity Healthy Dishwasher
Posted	December 2020
Business Sector	Washing Machines, Refrigerators & Other Large Apppliances
Story	Vatti's Trinity Healthy Dishwasher can wash away layers of dirt, they wanted us to create an interesting film to communicate with consumers. We created a virtual hero 'Water Man', to represent the cleansing power of water in Vatti dishwashers. We also created other holographic animals as symbols of leftover food and all kinds of stains on dishes. Through martial art movements, the 'Water Man' powerfully rinsed a fish, which later spat out a chicken. The chicken then spat out a bullfrog, which spat out a pig and the list goes on. At the end of the film, the 'Water Man' incarnated into a waterspout and unleashed its greatest power on an eel, and the eel spat out a clean white plate as the tagline 'Wash Away Layers of Dirt' faded in. With a sense of humor and exaggeration, the whole animation showed the powerful cleaning function of Vatti's dishwasher.
Media Type	Television & Cinema
Chief Creative Officer	Jody Xiong
Vice President (VP)	Cobe Liu
Director	Jody Xiong
Animation/3D	Joo Teoh
Art Director	Jody Xiong
Copywriter	Candy Chen