Strategist
| Title | Six Minute Stories |
| Agency | Dawn |
| Campaign | Six Minute Stories |
| Advertiser | Zorg en Zekerheid |
| Brand | Zorg en Zekerheid |
| Posted | August 2018 |
| Business Sector | Others |
| Story | Reading fiction for just 6 minutes can lower your stress levels up to 68%, according to a study. Dutch health insurer Zorg en Zekerheid wanted to help the stressed-out millennial generation. So it launched its own publishing imprint: Six Minute Stories. Young, popular writers were asked to write stories that clear your head in just 6 minutes. The books were designed in the familiar shape of a smartphone, but they were only available physically. No distractions, less stress, just a good read. |
| Media Type | Web Film |
| Length | |
| Animation | Ambassadors |
| Agency | Dawn |
| Executive Creative Director | David Snellenberg |
| Creative Director | Marjolein Huisinga |
| Art Director | Sharon de Graaf |
| Copywriter | Mees Ubachs |
| Strategy Director | Maarten Nefkens |
| Strategist | Jurian van der Hoeven |
| Head of Design | Reza Harek |
| Designer | Martijn de Beurs |
| Creative Producer | Ynske Postma |
| Brand Production Lead | Sarah van der Steege |
| PR Director | Sarah Hagens |
| PR Consultant | Florence Vollebregt |
| PR Consultant | Inge de Frank |
| Illustrator | Sue Doeksen |
| Sound Designer | Feike de Wit |
| Music | Rimer London |
| Web Developer | Jim Haakman |
| Production Company | Soundcircus |
| Digital Agency | Nok Nok Studio |
| Executive Creative Director | David Snellenberg |
| Strategy Director | Maarten Nefkens |
| Creative Director | Ward Graumans |
| Art Director | Sharon de Graaf |
| Copywriter | Mees Ubachs |
| Art Director/Designer | Reza Harek |
| Jr. Designer | Martijn de Beurs |
| Creative Producer | Ynske Postma |
| Brand Producer | Sarah van der Steege |
| PR Director | Sarah Hagens |
| PR Consultant | Florence Vollebregt |
| PR Consultant | Inge de Frank |
| Illustrator | Sue Doeksen |
| Animator | Ambassadors |
| Sound Designer | Feike de Wit |
| Music | Rimer London |
| Website developer | Jim Haakman |
| Entrant Company | DAWN AMSTERDAM |
| Idea Creation | DAWN AMSTERDAM |
| Production | DAWN AMSTERDAM |
| PR | HAGENS |
| Media Placement | ZIGT |