Coming Soon - "Merci, Jacques"

Coming Soon

Coming Soon Lisbon, Portugal

442

Brand: Coming Soon
Country: Portugal

Advertiser: Coming Soon

Title	Merci, Jacques
Agency	Coming Soon
Campaign	Merci, Jacques
Advertiser	Coming Soon
Brand	Coming Soon
Date of First Broadcast/Publication	2024 / 2
Business Sector	Advertising Agencies
Philosophy	Jacques Séguéla is a legend in the global advertising scene, buddies with presidents (he's the one who came up with the slogan that helped elect French President François Mitterrand). Besides, he's the mythical founder of the famous Euro RSCG agency (now Havas). As if that wasn't enough on his résumé, Jacques Séguéla is also the author of the most famous phrase in the advertising world, delivered with that typical genius cheekiness: "Don't tell my mother I work in advertising; she still thinks I play the piano in a brothel." That's why in 2018, when Pedro Bexiga and Marcelo decided to leave the Havas group to start their own independent agency, it was with a mix of surprise and disbelief that they received the news that Monsieur Séguéla was inviting them for lunch. In Paris. The next day. This film is the story of that lunch and the advices Jacques Sequela gave them, a true masterclass on how to create an advertising company, something that should be studied in management schools. In a nutshell, “Merci, Jacques”.
Media Type	Corporate Communication
Length	116 seconds
Actor / Celebrity	Jacques Séguéla
Creative Team	Marcelo Lourenço
Creative Team	PEDRO BEXIGA
Production Company	SHOW OFF FILMS
Director	Alexandre Montenegro
Director of Photography (DOP)	Ricardo Magalhaes
Executive Producer	TAMIRIS MONTENEGRO
Producer	Joana Ribeiro
Sound	JOSÉ MARIA CARVALHO
Sound Designer	Vitor Mingates
Studio	MUTE