krow Communications

London, United Kingdom

Basic Info

Core Competencies: Marketing/Creative Services, Branding/Product Development

Founded in: 2005

Creative Work: 3


Contact Information

80 Goswell Road
London EC1V 7DB
United Kingdom
Phone: (+44) 020 7549 5800
Email:

Barry Cook

Founder

Phone: (+44) 020 7025 0003

Core Competencies: Marketing/Creative Services, Branding/Product Development

Founded in: 2005

Creative Work: 3

krow Communications

80 Goswell Road
London EC1V 7DB
United Kingdom
Phone: (+44) 020 7549 5800
Email:

Barry Cook

Founder

Phone: (+44) 020 7025 0003

Languages

English, Italian

Philosophy & Competitive Advantages

Krow is set up to create communications that trigger people to actually DO something.
We're different.

1. We work backwards.

We start with the outcome our clients need.
Then we work out what behaviour we must generate in order to reach that outcome. (It is not enough to merely shift attitude or raise awareness). Next, we identify what will trigger that behaviour, and where and when that trigger should be communicated.
Only then do we develop and execute the communications idea.

2.We operate a strict message and media meritocracy.
Our size, independence and experience means we have no prejudice about providing any particular kind of work, or using a particular media. Our only criteria for choosing either is: Will it work?

Trade Organizations

Institute of Practitioners in Advertising (IPA)
Oystercatchers Club