| Title | Icy Dunk Challenge |
| Agency | Cloudfactory |
| Campaign | Icy Dunk Challenge |
| Advertiser | Booking.com |
| Brand | Booking.com |
| Date of First Broadcast/Publication | 2017 / 2 |
| Business Sector | Online Travel & Reservation Services |
| Story | We challenged our 14,000 employees to launch the epic travel film which they shot and filmed themselves. The bet was 1 million views or else an icy canal swim by our leadership team. |
| Media Type | Social Media |
| Length | |
| Sound Design Company | Wave Studios |
| Production Company | CZAR Amsterdam |
| Creative Director | Sandrine Huijgen |
| Creative Director | Jessica Kersten |
| Creative Team | Barbara Ryan |
| Creative Team | Mariusz Wysocki |
| Account Director | Lennard Franken |
| Managing Director | Sandeep Chawla |
| Production Company Producer | Lars Fabery de Jonge |
| Editor | Martin Heijgelaar |
| Director | Willem Gerritsen |
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