A collection of more than thirty world-class athletes, the most notable being David Beckham, put pen to canvas to express in simple drawings and their own narration how they overcame adversity to reach the pinnacle of their profession. The works were then animated and made into twenty-five TV spots for over 49 markets globally, and they eventually became a campaign in print, online and outdoor seen by over 90 million people.
The "Impossible is Nothing" campaign inspired eighteen documentaries. It led to the creation of a limited edition art book and a global ar
|Title||Where Sport Meets Art|
|Campaign||Impossible is Nothing 2007 - adidas|
|Business Sector||Subscribers Only|
|Media Type||Case Study|
|Marketing Director||K...an R...y Subscribers Only|