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Agency
Campaign Big Bill - Tele 2
Advertiser Tele2
Brand Tele 2

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Business SectorSubscribers Only
Media Type Television
Length
Production Company
Copywriter O...r A....öf Subscribers Only
Copywriter M...in Ri.....st Subscribers Only
Art Director Subscribers Only
Agency Producer Ch.....te M..t Subscribers Only
Director J..n O....an Subscribers Only
Cinematography B....an G...in Subscribers Only
Post Production S....P. Subscribers Only
Production Company Producer C...ie H..t Subscribers Only
Agency Producer M...us Be.....st Subscribers Only
Account Supervisor E..k So.....erg Subscribers Only
Advertiser's Supervisor A..a S....er Subscribers Only
Lighting Director / Lighting B....an G...in Subscribers Only

About Forsman & Bodenfors

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Herbal Essences / Changes

A survey done by Herbal Essences shows that 87% of American women say they made a significant change to their appearance after a life event.

In this short documentary four real women tell their stories of change. What initiated the change, what they did and what life was like after.

The score is a cover of David Bowie’s Changes performed by Jazmin – who is also featured in the film. Bowie was always challenging and reinventing his own identity. The title of his song became a natural choice for naming this campaign.

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