Guillermo Vega

Guillermo Vega

Executive Creative Director at 72andSunny, New York

São Paulo, Brazil

My Latest Work



Born in Argentina, and having lived and worked in New York, Buenos Aires and Sao Paulo, Guillermo uses his global lens to help inspire our creative work. Guillermo’s been in our New York office since the beginning and is most proud of leading our team create a jingle about feminine care products with Maya Rudolph, in addition to producing an episodic, interactive campaign that helped Rihanna’s “ANTI” become the fastest album to go platinum in history. His ideal city is a blend of all of the places he has lived. For now, he lives in historic Dumbo with his wife Luciana.

People I worked with

Juan Frontini
Y&R Argentina
Fransisco Cavada
Creative Director
Y&R Santiago/ Chile
Raul Pardo
Y&R Johannesburg
Luis Pompeo
Head of Production
La Doble A
Tony Sarroca
General Creative Director
Prolam Y&R


Executive Creative Director

Brooklyn, United States
July 2014 - Present (2 years 10 months)

Executive Creative Director

Wieden + Kennedy
São Paulo, Brazil
April 2011 - June 2014 (3 years 2 months)

Creative Director / ECD Latam

Y&R New York
New York, United States
May 2008 - April 2011 (2 years 11 months)

Art Director

Wieden + Kennedy
Portland, United States

Executive Creative Director

Los Angeles, United States

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