| Title | Aimen |
| Agency | BETC Paris |
| Campaign | Aimen |
| Advertiser | CANAL+ |
| Brand | Canal+ |
| Posted | May 2017 |
| Product | The Young Pope |
| Business Sector | TV/Radio Programs & Stations |
| Story | If you’re familiar with the colloquialism “What would Jesus do?” Canal+ may finally have an answer for you. For the launch of The Young Pope series in France, the TV channel took to social media, armed with artificial intelligence and The Bible. AiMEN, powered by IBM Watson, responded to users’ twitter and Facebook posts with witty biblical quotes. Talking smack? Read a bit of John 15:12. Being too proud? Samuel 2:3 will put you back in your place. |
| Media Type | Case Study |
| Length | |
| Creative Director | Benjamin Le Breton |
| Creative Director | Arnaud Assouline |
| Art Director | Julien Vergne |
| Copywriter | Alexandre Girod |
| Digital Producer | Bao Tu Ngoc |
| Strategic Planner | Julien Leveque |
| Production Company | Make Me Pulse |
| Agency Producer | Josselin Bondoin |
| Executive Creative Director Digital | Stéphane Xiberras |
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