| Title | NBC Brand Refresh |
| Agency | Sibling Rivalry |
| Campaign | NBC Brand Refresh |
| Advertiser | NBC |
| Brand | NBC |
| Posted | December 2023 |
| Business Sector | TV/Radio Programs & Stations |
| Media Type | Corporate/Brand Identity |
| Length | |
| Music / Sound Design | You Too Can Woo |
| Chief Marketing Officer (CMO) | Jennifer Storms |
| SVP, Creative Marketing | Joseph Lee |
| SVP Design Creative | Juliet Garrett |
| VP, Static Design | Sean Serio |
| VP, Motion Design | Grant Okita |
| Client Creative Director, Motion Design | Ryan Levitus |
| Client Creative Director, Motion Design | Daryn Wakasa |
| Lead Designer & Animator | Brian Williams |
| VP Project Management | Nancy McDyer |
| Sr. Director, Project Management | Valerie Payes |
| Project Manager, Static Design | Danielle Rocha |
| Project Manager, Motion Design | Julia Cooper |
| Director of Production Promo On-Air Graphics | Kari St. Clair |
| Client Sr. Creative Director | Andrzej Polakiewicz |
| Coordinator | Andrew Boyles |
| Copywriter | Nathaniel Thompson |
| Copywriter | Andrzej Polakiewicz |
| Executive Creative Director / Partner | Lauren Hartstone |
| Co-Founder / CCO | Joe Wright |
| Co-Founder / CEO | Mikon van Gastel |
| Managing Director / Partner | Joanna Fillie |
| Head of Production | Kathryn Henderson |
| Head of Production, Producer | Lindsay Bodanza |
| Producer | Zack Tupper |
| Producer | Nora Jurasits |
| Producer | Lily Sarokin |
| Design Director | Brandon Kennedy |
| Design Director | Sarah Cohen |
| Designer | George Prah |
| Designer | Ana Sanchez |
| Designer | Larisa Martin |
| VFX Supervisor | Justin Zurrow |
| 3D Animator | Josh Galindo |
| 2D Animation/Toolkitting | Ronn Leung |
| 2D Animation/Technical Director | Chris Foster |
| 2D Animator | Hoon Han |
| Editor | Jonah Greenstein |
| Assistant Editor | Dee White |