Creative DirectorGlobal
at
TBWA\Media Arts Lab, Los Angeles
Los Angeles, United States
| Title | Start Up - 45 Years Of Apple Sounds |
| Agency | TBWA\Media Arts Lab |
| Campaign | Start Up - 45 Years Of Apple Sounds |
| Advertiser | Apple |
| Brand | Apple |
| Posted | June 2022 |
| Business Sector | Consumer Electronics & Audio-Visual |
| Story | The tune, “Start Up,” was created by English producer, singer, and songwriter, A. G. Cook, using Apple’s Pro Display XDR, MacBook Pro, and Logic Pro. The full list of sound effects trends toward Apple’s recent hardware, but—if you look a little closer—you might spot some classics! |
| Media Type | Digital |
| Length | |
| Production Company | Imperial Woodpecker |
| Editing Company | Cabin Edit |
| Media Agency | OMD Los Angeles |
| Art Director | Brian Kim |
| Art Director | Yoshie Hozumi |
| Chief Creative Officer | Brent Anderson |
| Executive Creative Director | Greg Greenberg |
| Executive Producer | Randall Pomeroy |
| Music Supervision | Nicole Palko |
| Producer | Adam Sarraga |
| Associate Creative Director | Matt Paterno |
| Associate Creative Director | Parker Adame |
| Music Director | Josh Marcy |
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