Alexandra Duarte
Creative Director at DDB Portugal
Lisboa, Portugal
TitleRadical
Agency
Campaign Radical
Advertiser Knorr
Brand Squeezy
PostedDecember 1999
Product Ketchup
Business Sector Mayonnaise, Ketchup, Mustards
Story Following the "line" of launchment of the brand sueezy (mayonesse) this extension of the brand (ketchup) is meant to reinforce a brand of personality which transmits a complement of an irresitible taste according to modern food.
Media Type Television
Length
Market Portugal
Creative Director
Copywriter
Art Director
Agency Producer
Director
Production Company

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