Title | Radical |
Agency | DDB Portugal |
Campaign | Radical |
Advertiser | Knorr |
Brand | Squeezy |
Posted | December 1999 |
Product | Ketchup |
Business Sector | Mayonnaise, Ketchup, Mustards |
Story | Following the "line" of launchment of the brand sueezy (mayonesse) this extension of the brand (ketchup) is meant to reinforce a brand of personality which transmits a complement of an irresitible taste according to modern food. |
Media Type | Television |
Length | |
Market | Portugal |
Creative Director | José Luis Costa Santos |
Copywriter | Alexandra Duarte |
Art Director | Cidmar Castro |
Agency Producer | Carlos Manuel Câmara |
Director | Ricardo Albiñana |
Production Company | Ministério dos Filmes |