Title | Neon Sign |
Title (original language) | Neon Sign |
Agency | Y&R Israel |
Campaign | Neon Sign |
Advertiser | The Coalition Against Trafficking In Women |
Brand | The Coalition Against Trafficking In Women |
Date of First Broadcast/Publication | 2006 / 1 |
Business Sector | Anti-Domestic Violence, Sexual Abuse |
Philosophy | Remind viewers that the truth is anything but seductive. Most women who work at sex joints are victims of the worst kind of abuse. They're not there by consent. They're victims of a crime: trafficking. |
Problem | Many Israeli soldiers suffer from post traumatic war syndrome. Natal is an NPO that helps them and their families cope with day to day life |
Media Type | Television & Cinema |
Length | |
Market | Israel |
Post Production | Gravity |
Creative Director | Gideon Amichay |
Account Executive | Shai Dor |
Account Executive | Tal Joffe |
Other | Vered Kinreich Golan |
Agency Producer | Sigal Nugasy |
Copywriter | Matan Orian |
Art Director | Tal Riven |