Title | Cheese Pencils |
Agency | Accenture Song (formerly Kolle Rebbe) |
Campaign | Cheese Pencils |
Advertiser | T.D.G Vertriebs |
Brand | T.D.G Vertriebs |
Posted | July 2011 |
Business Sector | Cheese |
Philosophy | The 3 different types of parmesan cheese needed packaging, which is easy to handle at meals and also lists portioning suggestions as a bonus. With the built-in grating function you can sprinkle delicious, appetizing flakes of parmesan cheese on your meal. |
Result | The limited first edition of 500 was sold out 2 weeks after the launch. |
Media Type | Packaging, Branding & Design |
Creative Director | Katrin Oeding |
Art Director | Reginald Wagner |
Copywriter | Thomas Voelker |
Account Manager | Marie Steinhoff |