Title | Bip News |
Agency | Rafineri |
Campaign | Bip News |
Advertiser | Turkcell |
Brand | BiP Mobile App |
Date of First Broadcast/Publication | 2018 / 8 |
Business Sector | Personal Wireless Communication |
Philosophy | Turkcell's mobile application BiP is a worldwide communication platform. You can send texts, photos, videos and share locations over the internet. There are also channels in the application that you can follow. BiP News is one of them. Purpose of this work was to show how reliable and convenient the news channel in the BiP application is. The convenience of the news depended on resource of the channel, ‘Anadolu Ajansı’ whom is the state news agency. Having this valuable and first hand resource made BiP News Channel fast and accurate. So it was like news that was written by the people who were the actors of that piece. To tell that idea more effectively we used real images of Putin in which he was using his phone in a public place. Then we completed our message with the following sentence; “First hand world news on your mobile” |
Media Type | |
Creative Director | Ali Sener |
Art Director | Koray Doyran |
Art Director | Aytac Sahin |
Art Director | Sinan Kutluay |
Copywriter | Gokhan Ozdemir |
Copywriter | Eray Cankır |
Copywriter | Taygun Taşçı |
Copywriter | Sezer Cankeles |
Chief Creative Officer | Emre Kaplan |
Account Executive | Sirma Er |
Account Executive | Edvina Gülzari |
Account Executive | Yasemin Kulein |
Account Executive | Beril Girbalar |
Account Manager | Ekin Kutevu |
Illustrator | Faruk Terzi |