Title | Soulmates |
Campaign | Soulmates |
Advertiser | DS Automobiles |
Brand | DS 3 |
Posted | November 2015 |
Business Sector | Midsize Cars |
Story | To launch the new DS3 limited edition 1955, we would use its main quality, its rarity. There’s only 500 produced in France, so anyone who drives a DS3 1955 has only 0,002% to cross another one. The driver is, in all likelihood, always unique. We produced a film shot like a music video, where a man and women sing out their desire to meet each other. Which is unlikely as they both own a DS3 1955, so they have almost no chance to cross each others paths. French premium automobile brand. |
Media Type | Television & Cinema |
Advertising Manager | Jules Tilstone |
Advertising Manager | Penelope Yeatman-Eiffel |
Chief Executive Officer (CEO) | Charles Georges-Picot |
Chairman | Anne de Maupeou |
Chief Creative Officer | Fabien Teichner |
Chief Creative Officer | Dimitri Guerassimov |
Art Director | Souen Le Van |
Copywriter | Antonin Jacquot |
Copywriter | Head of Digital Design |
Account Director | Alberto Scorticati |
Account Director | Nathalie Do Dang Vinh |
Account Executive | Thibaud Muratyan |
Production Company | Prodigious |
Agency Producer | Cléo FERENCZI |
Production Company | Standard Film |
Director | Rob Chiu |
Post Production | Nightshift |
Music | THE |
Music | Schmooze |
Sound Production | Schmooze |