ABSA - "Prosper"

The Jupiter Drawing Room

The Jupiter Drawing Room Rivonia, South Africa

14751

Brand: ABSA
Country: South Africa

Advertiser: ABSA

Title	Prosper
Agency	The Jupiter Drawing Room
Campaign	Prosper
Advertiser	ABSA
Brand	ABSA
Date of First Broadcast/Publication	2013 / 9
Business Sector	Banking & Financial Services, Investments, Stock Brokers
Philosophy	Rob Malpage directs an artistic production about the meaning of prosperity to the individual. His creativity and talent favours Barclays as a leading brand in its industry, illustrating their commitment and passion in their respective industry.From the first day of producing this commercial we asked the question, “what does ‘Prosper’ mean to us?” It means having enough to share. We donated a truck-load of vegetables to hungry families in Coronationville, making the effort to spend what we could in a way that would make things a little better for a few communities. From the first day of producing this commercial we asked the question, “what does ‘Prosper’ mean to us?” It means having enough to share. We donated a truck-load of vegetables to hungry families in Coronationville, making the effort to spend what we could in a way that would make things a little better for a few communities.
Media Type	Television & Cinema
Length	60 seconds
Production Company	Velocity Films
Editing Company	Left Post Production
Special Effects / VFX	Ministry Of Illusion
Post Production	Ministry Of Illusion
Post Production	Left Post Production
Special Effects / VFX	Davrin Wong
Executive Creative Director	Graham Warsop
Executive Creative Director	Tom Cullinan
Agency Producer	Vernadi Simpson
Copywriter	Graham Warsop
Director	Rob Malpage
Production Company Producer	Cat Lindsay
Director of Photography (DOP)	Rob Malpage
Production Art Director	Jeremy Argue