Title | Mini can 1 |
Agency | Ogilvy Germany |
Campaign | The Coca-Cola Mini Kiosk |
Advertiser | Coca-Cola Company |
Brand | 46664/Coca-Cola |
Date of First Broadcast/Publication | 2014 / 5 |
Business Sector | Soft Drinks, Tonics |
Tagline | It's the little things in life that makes us HAPPY |
Story | To launch the new Coca-Cola mini can in Germany, we created a unique mini kiosk. A fully functional, normal looking kiosk with a vendor inside... just as a mini version. We placed the mini kiosk in several German cities, where we recorded the different reactions and interactions of pedestrians with the kiosk. All this, inspired by a simple message that brought together our stunt and the new Coca-Cola mini can: It's the small things in life that make us happy. |
Media Type | Outdoor/Out of Home |
Length | |
Chief Creative Officer | Stephan Vogel |
Executive Creative Director | Tim Stuebane |
Executive Creative Director | Birgit van den Valentyn |
Art Director | Moritz Carls |
Art Director | Guenduz Erdil |
Art Director | Nicolas Peyrau |
Copywriter | Carlos Pabon |
Copywriter | Fabian Synneby |
Account Manager | Stephen Kimpel |
Art Buyer | Martina Diederichs |
Photographer | Lars Borges |
Agency Producer | Georg Ilse |
Production Company | Tony Petersen Film GmbH |
Director | Justus Becke |
Editor | Benjamin Entrup |
Producer | Fabian Barz |
Cameraman | Fabian Bettinger |
Cameraman | Ali Jamshidi |
Music Producer | MOKOH Music GmbH |