Lamborghini - "Lamborghini Real Lover"

Havas Milan

Havas Milan Milan, Italy

5645

Title	Lamborghini Real Lover
Agency	Havas Milan
Campaign	Lamborghini Real Lover
Advertiser	Volkswagen Group
Brand	Lamborghini
Date of First Broadcast/Publication	2019 / 1
Business Sector	Automotive
Philosophy	Sant’Agata Bolognese Motor Company ended 2018 celebrating its fans community with the quest of the Lamborghini #RealLover, right before Christmas. The campaign has been conceived both as a prank and a challenge. It took place inside and outside a toy store. Among the kids that were told all the Lamborghini models went out of stock, only one resisted and refused any other Super Sports Cars model. Outside the store he found the greatest surprise ever.
Media Type	Case Study
Length	115 seconds
Executive Creative Director	Giovanni Porro
Creative Director	Martino Lapini
Creative Director	Azeglio Bozzardi
Art Director	Andrea Doti
Photographer	Paolo Guerra
Account Director	Elisa Rizzuto
Account Executive	Eleonora D’alfonso
Chief Digital Officer	Daniele Silvestri
Chief Digital Officer	Maurizio Arosio
Social Media Manager	Andrea Macrì
Producer	Davide Signorelli
Production Company	Bedeschi Film
Music	Mat Academy