Title | SLICE |
Agency | Publicis Jimenez Basic |
Campaign | TomatoDog |
Advertiser | San Miguel Purefoods |
Brand | Purefoods Spaghetti Sauce |
Date of First Broadcast/Publication | 2024 / 3 |
Business Sector | Soups, Stuffing, Cooked Sauces |
Tagline | The pasta sauce with tomatoes and hotdogs. |
Story | Purefoods Slow-Cooked Spaghetti Sauce is the only spaghetti sauce in the Philippines that has both tomatoes and hotdogs - just heat and add to your pasta for a delicious dish! |
Philosophy | Visual pun of a hotdog being sliced that looks like a tomato. |
Media Type | Poster |
Executive Creative Director | Trixie Diyco |
Creative Director | Kulas Abrenilla |
Creative Director | Jao Bautista |
Creative Director | Jordan Santos |
Creative Director | Ryan Rañeses |
Art Director | Kulas Abrenilla |
Art Director | Ryan Rañeses |
Art Director | Suzette Untiveros |
Art Director | Marianne Flor |
Copywriter | Francis Inton |
Copywriter | Jordan Santos |
Copywriter | Choy Simpao |
Copywriter | Antoine Balo |
Account Director | Victoria Villa |