Fanny Vasseur
Production Architect at CY&N by PI&C
New York, United States
TitleWyndham Rewards - Manifesto
Agency
Campaign Wyndham Rewards
Advertiser Wyndham Worldwide Corporation
Brand Wyndham Rewards
Date of First Broadcast/Publication 2015
Tagline You've earned this
Story Introducing the Wyndham Rewards Wyzard...
Philosophy The Every Man and Woman are America’s hardest-working people who make it all happen for the rest of us - and yet the travel industry, with its glamorous but empty promises, rarely recognizes them in return. Until now. 
Problem People aren’t familiar with the Wyndham Hotel Group portfolio (the largest in the world) and don’t realize the actual value of Wyndham Rewards points.
The opportunity was to develop and re-launch Wyndham Rewards as a new loyalty program that sets new standards in the industry, creating an umbrella campaign that unites the entire WHG portfolio while exciting all franchise owners. 
Media Type Web Film
Length
More Information www.wyndhamrewards.com/
Production Company
Executive Creative Director
Executive Creative Director
Wardrobe / Stylist
Executive Producer
Account Manager
Editor
Production Assistant
Strategy Director
Project Manager
Associate Producer
Art Director
Director

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