Wildlife Conservation Film Festival - "Gorilla Sutra "

DDB New York

DDB New York New York, United States

7371

Title	Gorilla Sutra
Agency	DDB New York
Campaign	Endangered Love
Advertiser	Wildlife Conservation Film Festival
Brand	Wildlife Conservation Film Festival
Date of First Broadcast/Publication	2016 / 4
Business Sector	Institutional/Public Interest/Non-Profit Org.
Story	Via an e-commerce website, the brand has launched an array of merchandise depicting humorous, slightly risqué illustrations of rhinos, pandas, sloths and gorillas procreating Kama Sutra-style for the continuation of their species. Products range from clothes, accessories, original art work and a series of books called “Panda Sutra,” “Sloth Sutra,” “Rhino Sutra” and “Gorilla Sutra.” All proceeds will be directed to the conversation of pandas, sloths, rhinos and gorillas through WCFF.
Media Type	Print
Length	101 seconds
Chief Creative Officer	Icaro Doria
Creative Director	Thiago Carvalho
Creative Director	Bruno Oppido
Art Director	Cara Johnson
Art Director	Diego Limberti
Art Director	Betsy Appling
Copywriter	Tom Mandel
Copywriter	Kelly Buckley
Copywriter	Lindsey Dyer
Copywriter	Andrew Hurwitz
Illustrator	Carlos Paboudjian
Art Supervisor	Bruno Oppido