Motion Graphics
at
Polegar Opositor
| Title | Wall |
| Agency | Blackninja |
| Campaign | Wall |
| Advertiser | IFP |
| Brand | IFP |
| Date of First Broadcast/Publication | 2016 / 5 |
| Tagline | I'm not any wall |
| Story | The IFP is one of the leading transplant centers and liver studies in Brazil. To raise funds for the construction of its first hospital we've launched this low-budget film. |
| Philosophy | Building an hospital is more than buildind anything else. |
| Problem | The Brazil hasn't have an hospital specialized in liver transplant and studies and the IFP, in Pernambuco state. They needed a tv commercial to use in free media spaces. As the objective is to raise funds for an institution which doesn't have so much resources, also there was no money for the film. |
| Result | the campaign has been just launched. |
| Media Type | Television & Cinema |
| Length | |
| Soundtrack | Lógico Sound Studio |
| More Information | http://www.ifp.org.br/ |
| Copywriting | Márcio Nazianzeno |
| Creative Director | Bertone Balduíno |
| Art Director | Bruno Moura |
| Art Director | Jonathas Alpoim |
| Art Director | Bertone Balduíno |
| Director | Rafael Naves |
| Director | Jonathas Alpoim |
| Illustrator | Johnny Cardoso |
| Motion Graphics | Everton Silva |
| Production Company | Polegar Opositor |
| Music Composer | Lógico! |
| Sound Design Company | Lógico |