| Title | Elephant |
| Agency | Leo Burnett Germany |
| Campaign | Statues |
| Advertiser | Frankfurt Zoological Society |
| Brand | Frankfurt Zoological Society |
| Posted | November 2016 |
| Business Sector | Environmental & Animal Issues |
| Story | The amount of statues already outnumbers their living relatives. Help us preserve wild animals and their natural habitat: fzs.org |
| Problem | Frankfurt Zoological Society is an international conservation organisation that focuses on maintaining biodiversity and conserving wildlife and ecosystems in protected areas and outstanding wild places. |
| Media Type | |
| Creative Director | Hans-Juergen Kaemmerer |
| Art Director | Christopher Bueers |
| Art Director | David Appel |
| Copywriter | Florian Fehre |
| Photographer | Getty Images |
| Photographer | Gorka Aranzabal |
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