| Title | Pride Moms |
| Agency | Coming Soon |
| Campaign | Pride Moms |
| Advertiser | Queer Lisboa |
| Brand | Queer Lisboa 22 |
| Date of First Broadcast/Publication | 2018 / 9 |
| Business Sector | Trade Shows, Events & Festivals |
| Story | We have a choir of real mothers with their gay children singing the famous song by Joe Cocker “You are so beautiful” |
| Philosophy | According to Marcelo Lourenço and Pedro Bexiga, the creative team responsible for the campaign - "Nothing is more important for those who assume their homosexuality than having the support of the family - especially their mothers. That’s why this year we would like the campaign to be a tribute to these "pride moms" that support their gay children. More than simple advertising, we would like the campaign to be an instrument to combat prejudice and promote inclusion. " |
| Problem | Queer Lisboa is one of the most respected LGBT film festival in Europe. |
| Media Type | Television |
| Length | |
| Soundtrack | “YOU ARE SO BEAUTIFUL” (JOE COCKER) conducted by PEDRO MACEDO CAMACHO |
| Music Director | Miguel Guia |
| Music | Som de Lisboa |
| Post Production | Neia Oliveira |
| Hair and Makeup | Antonio Carreteiro |
| Wardrobe | Isabel Quadros |
| Executive Creative Director | Marcelo Lourenço |
| Copywriter | Marcelo Lourenço |
| Executive Creative Director | PEDRO BEXIGA |
| Art Director | PEDRO BEXIGA |
| Director | Sir Fred |
| Assistant Director | Andre Rodrigues |
| Director of Photography (DOP) | Sergi Gallardo |
| Editor | Jose Barreiros |
| Executive Producer | João Vilela |
| Executive Producer | Ricardo Estevão |
| Head of Production | Alexandra Ribeiro |
| Head of Production | Ana Ribeiro |