Karl Nelson
Creative / Designer at JMWGolin
Stockholm, Sweden
TitleStockholm Samples
Agency
Campaign Stockholm Samples
Advertiser Microsoft
Brand Surface Pro 4
Date of First Broadcast/Publication 2017 / 1
Business Sector IT Solutions & Professional Networks
Story What does a city sound like in music? In order to answer that question we equipped Eirik Røland, a musical composer, with a Surface Pro 4 and asked him to walk around Stockholm while writing down music inspired by what happened around him. By using the Windows 10 application StaffPad, Eirik were able to write down notations with the Surface pen. The handwritten music then automatically converts 
Philosophy What does a city sound like in music? In order to answer that question we equipped Eirik Røland, a musical composer, with a Surface Pro 4 and asked him to walk around Stockholm while writing down music inspired by what happened around him. By using the Windows 10 application StaffPad, Eirik were able to write down notations with the Surface pen. The handwritten music then automatically converts to a typeset score, able to playback, edit, print and share the work done. 
Media Type Television & Cinema
Length
Executive Creative Director
Creative Director
Creative Director
Project Manager
PR
Account Director
Production Company

People related to this work

Talent you might be interested in

Trending

Create a free Talent profile and become a member of AdForum

Get Started