Miguel Felipe Molina
Copywriter at Grey Group
New York, United States
TitlePower Aid
Brand Powerade
Date of First Broadcast/Publication 2016 / 1
Story Only injuries separate athletes from their passion. Power Aid is a bottle with a unique label that turns into a tape designed to facilitate the body's natural healing process while providing support and stability to your muscles.


Art Director: Laura Marie Mariel
Copywriters: Felipe Molina & Alvaro Florez

Media Type Product Design/Development
Copywriter

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