alberto baccari

alberto baccari

Creative Director and Strategist at Alberto Baccari
New York, United States

About me

Italian American
Art Director, Brand Strategist, Graphic Designer, Writer, Product Designer, Filmmaker, Painter.
Alberto is a creative innovator who has driven award-winning communication strategies for many of the world's premier brands; E&J Gallo, Philip Morris, Paul Stuart, Prenatal (Int'l), Fubu, Fila (Worldwide), Bacardi, Swatch, Lavazza (France), Casual Corner (USA), Burger King, Prudential, IBM, Louis Rich, Clairol, Bain de Soleil, Johnnie Walker, Halston, Campari, Lucky Strike, Longines, Anne Klein, Gant, BMW, S. Pellegrino.
He has worked in Tokyo, London, Barcelona, Los Angeles, Turin, Milan and New York.
Alberto's credits include running TW2, a group of International strategic thinkers. He was Executive V.P. Creative Director for Armando Testa, freelance for Ogilvy & Mather, J. Walter Thompson, Ayer, D'Arcy Masius Benton & Bowles, and CME-KHBB. His work has been featured by and has won awards including; the Clio, a Lion at the Cannes Film Festival, The One Show, the NY Art Director's Club, D&AD (British AD's Club), Creativity, LaTriennale di Milano (industrial design), CA Ad Annual. A selection of his work is on permanent exhibit at the Louvre Museum in Paris.
Alberto has a degree in Psychology from the University of Padua in Italy, and another in Film from New York University. He lives with his wife Deane and sons Maximilian and Octavius in New York and Milan.


Creative Director
Alberto Baccari
February 2014 - Present (4 years 10 months)
Brand Communication.
Creative Director
Alberto Baccari
September 2013 - Present (5 years 3 months)
President. Creative Director.
Alberto Baccari - NYC
January 1999 - Present (19 years 11 months)
Brand Strategy & Communication for a Better World.
1998 - Present (20 years 11 months)
Graphic work on Canvas.
Creative Director
TW2 srl
September 2006 - September 2013 (7 years)
Advertising and Design for a better world.
Founder Creative Director
TW2 srl
March 2006 - August 2013 (7 years 5 months)
IED Istituto Europeo di Design
January 2010 - October 2012 (2 years 9 months)
Art direction and Design Communication.
Exec. Creative Director
Baccari Meckler Worldwise
December 1998 - 2004 (5 years 1 month)
Partner Founder. Exec. Creative Director at Baccari Meckler Worldwise
Exec. Creative Director
Armando Testa
February 1994 - June 1998 (4 years 4 months)
Founder and Exec. Creative Director of Alberto Baccari Comma Inc. in Brooklyn.
Creative Director
New York, United States
1992 - 1993 (1 year)
Creative Director
1991 - 1992 (1 year)
Exec. Creative Director
Armando Testa International NYC
March 1985 - April 1991 (6 years 1 month)
Copywriter/art director
BBDO Italy
1981 - 1982 (1 year)



1972 - 1976 (4 years)

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