Eren Gulfidan

Eren Gulfidan

Director, Editor, Special Effects Artist at Mumfus
New York, United States

Summary

Eren Gulfidan is a director, editor, and special effects artist based in New York City. Her work has appeared on NBC, CBS, MTV, and National Geographic Channel, amongst other networks. She has made short films, music videos, commercials, documentaries, and branded content. Eren's work has been featured on Motion Arts Pro by American Illustration - American Photography, Huffington Post, Refinery 29 and more.

Languages
  • English - Native
  • Turkish - Native
  • French - Basic

Positions

Founder, Filmmaker
New York, United States
2014 - Present (3 years 9 months)
MUMFUS is a production company based in New York City, specializing in film and video production from concept and development through post production.

Publications

Spotlight: A Romp Inside The Puzzling World of Skittles (Motion Arts Pro)

19 July 2017
Before you can taste the rainbow, you have to solve the rainbow. That, more or less, is the premise behind a spec commercial for Skittles created by Brooklyn-based director, editor, and special-effects artist Eren Gulfidan. The 40-second ad that Gulfidan created is an appropriately colorful pean to the popular candy that fits naturally into the brand’s other surreal marketing campaigns. It features Lloyd Kaufman — founder of Troma, the independent Long Island City-based film production company responsible for cult-favorite films including The Toxic Avenger, Zombie Island Massacre, Surf Nazis Must Die, and Class of Nuke ’Em High — in a mind-melting Rubik’s Cube competition...

SKITTLES "SOLVE THE RAINBOW" (2017) :40 (USA) (Adland)

27 July 2017
In this trippy spec ad for Skittles starring Lloyd Kaufman of Troma fame, a Rubik's Cube contest goes askew. Despite the kid solving it, the judges are more impressed with Kaufman's (unintentional?) ability to shake Skittles from the puzzle. In the end he is declared winner and presented with a Skittles trophy. There are some great almost David Lynch-like moments here, although the sound mix is way too hot, especially when the voice over comes in at the end. Still, Solve The Rainbow is a nice extension though and proves this campaign could go in perpetuity and still be fresh. On another note, if ever there was a brand to embrace UGC you'd think it would be Skittles. No doubt they enjoy it when directors take a stab at it for fun. Who else could forget when Cousins made the filthiest one ever starring newlyweds on their wedding night vack in 2011? Share the Rainbow indeed.

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