Matt Arden

Matt Arden

SVP / Executive Creative Director at Screenvision
Greater New York City Area, United States

About me

Emmy winning Strategic Creative Executive with a passion for Storytelling.


Screenvision Media
January 2013 - Present (6 years)
• Helped Create and now Lead "40 Foot Solutions" Creative Services Group, developing branded content opportunities for roster of national brands.


• Work in close collaboration with Ad Sales Marketing and Sales teams to respond to RFP and proactive opportunities by developing creative concepts to bring to advertisers.
• Oversee all creative development and execution of Screenvision show “Front & Center” to deliver maximum value to both existing and prospective advertisers, including Screenvision’s mobile/social presence.
• Create and manage a fluid/dynamic creative development process, leveraging existing internal production resources and outside facilities to deliver industry-leading, contextually relevant innovative creative solutions.
• Meet with both existing and prospective clients for sales meetings, briefings, & brainstorms to pitch and develop creative concepts.
• Develop, Write, Produce, & Direct yearly Upfront presentation to translate the “go to market” strategy and positioning.
• Collaborate with Marketing & Sales teams to concept new & evergreen creative assets to bring to marketplace for brand integration.



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