Diana O'Brien

Diana O'Brien

Chief Marketing Officer at Deloitte
Cincinnati, United States

Summary

Client and people champion. Mother, mentor, autism advocate, wellness enthusiast, and unabashed optimist. One of Forbes World's Most Influential CMOs.
After almost 30 years serving clients and developing Deloitte’s people, I was named Deloitte’s first CMO in March 2015. In this role, I am responsible for driving Deloitte’s growth by building strong client, community and legislative relationships, creating powerful client and market experiences, and delivering unique insights and thought leadership using leading edge technology platforms.
Since joining Deloitte in 1985, I have championed and created environments where all individuals can thrive, ensuring the success of our clients and our people and creating business growth for Deloitte. I was the first managing principal for Deloitte University, The Leadership Center—our training campus in Westlake, TX—where Deloitte’s people of all levels experience and develop leadership skills. I have also held a number of client, portfolio and talent leadership roles.
I am a Cincinnati native and dedicated to the prosperity, opportunity, and growth of my community. I am chairman and founder of IMPACT Autism, a philanthropy supporting people with autism and their families. 

Positions

Chief Marketing Officer
Seattle, United States
March 2015 - Present (2 years 5 months)
As CMO, I am responsible for driving firm strategy and Deloitte’s brand by building strong client, community and legislative relationships, creating powerful client and market experiences, and delivering unique insights and thought leadership using leading edge technology platforms.
Managing Principal -- Market Development
Seattle, United States
July 2013 - Present (4 years 1 month)
I led the Market Development team before becoming Deloitte’s CMO, transforming and integrating an organization that now includes the clients, industries, eminence, markets, client experiences, marketing & communications, sales, pursuits, government affairs, public policy, and corporate citizenship groups.
Principal
Deloitte Consulting, LLP
1999 - Present (18 years 7 months)
I have held client service leadership roles throughout my time at Deloitte focused mainly in the Life Sciences & Health Care and Public Sector industries. I currently serve as the advisory partner for a global biotechnology company and a state government.
Global Client Portfolio Leader
Deloitte DTTL
June 2014 - June 2015 (1 year)
As DTTL global client portfolio leader, I built the infrastructure and capabilities to drive more effective global client service delivery and global client management, driving $4 billion in revenue.
Managing Principal -- Deloitte University
Seattle, United States
April 2011 - July 2013 (2 years 3 months)
As managing principal for Deloitte University, I protected and enhanced the firm’s investment across every dimension, from operations to strategic positioning to the learner experience, ensuring the development and delivery of 4 million hours of technical, industry, professional, and leadership training for 65,000 people annually.
Managing Principal of Life Sciences Sector
Seattle, United States
June 2009 - June 2011 (2 years)
As the life sciences sector leader, I shaped one of Deloitte’s largest sectors and, by extension, some of its biggest clients.
Senior Manager
Seattle, United States
1995 - 1999 (4 years)
Returned to Deloitte’s healthcare and life sciences Consulting practice to with further focus on client service and people development.
Director of Process Improvement
U.S. Shoe Corporation
1993 - 1995 (2 years)
Led the process excellence team for the retail division
Consultant to Senior Manager
Deloitte Consulting, LLP
1985 - 1993 (8 years)
I started my career in Deloitte’s healthcare and life sciences Consulting practice where I developed my passion for client service and a supportive team culture.

Education

Bachelor of Arts (B.A.) Business Administration and Managem

Xavier, Cincinnati, Ohio

Master of Business Administration (M.B.A.) Finance

Xavier, Cincinnati, Ohio

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