Adri Zainuddin

Adri Zainuddin

Creative Group Head at Iris Jakarta
Greater Jakarta Area, Indonesia, Indonesia

About me

Started my career at The Drawing Squad Jakarta, a local runned agency with a lot of spirit and camaraderie. Sticking together against the hellish competition in the creative solutions industry.

clients handled :

- XL telecom
- Knorr (Unilever Food Solutions)

Then went to TCP\TBWA, the multinational powerhouse. Strategic, systematic, on brief and of course "disruptive".

clients handled :

- Standard Chartered Bank
- Acer Computers

After that, i thought i wasn't really sharp enough, decided to go to school for another couple of years.

went in, stronger and (hopefully) "smarter". Returned to The Drawing Squad. Still having the camaraderie spirit and local agency fire.

clients handled :

- 3 mobile (web content)
- Semen Andalas (by Lafarge Cement)
- BTPN Bank
- Super 02 Oxygen Drink
- Smart Telecom

After finishing my bachelors degree, the industry came calling and finally joined Y&R Jakarta for a brief stint until being reassigned to The Campaign Palace Jakarta to work on spunky and kick-ass clients such as :

- MINI Indonesia
- Sony

After a great time spent there, a big opportunity in the form of KASKUS came knocking and i jumped at it.

Handling Copywriting for Promotional Materials and Brand Copy Platforms in the Marketing & PR projects at KASKUS Networks.

The advertising industry came knocking. Entered iris worldwide Jakarta, doing copy and destroying ordinary ideas. Handling awesome brands such as :

- Sony Xperia
- Sangobion
- Astra
- Sosro Fruit Tea

After iris, a great opportunity that was Ogilvy & Mather Jakarta was taken. Handled one giant client that was Indosat.

After a brief time there, returned to iris worldwide Jakarta, still destroying ordinary ideas while building participation branding.

Currently handling clients such as :

- IKEA Indonesia
- Kapal Api
- BNI
- IM3 Ooredoo
- Ellenka Fiber Creme
- Diageo

Specialties: Copywriting. Scriptwriting. Copy Platforms. Creative Execution Concepts

Sector Experience

Positions

Creative Group Head
iris Jakarta
Jakarta, Indonesia
2015 - Present (3 years 9 months)
Copywriter
iris Jakarta
Jakarta, Indonesia
2012 - 2015 (3 years)
Advertising conception, script development & executing creative ideas.

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