Title | Cotton Swab |
Agency | TORKE CC |
Campaign | If it doesn't go in the bin, it goes in the sea. |
Advertiser | Oceanário de Lisboa |
Brand | Oceanário de Lisboa |
Date of First Broadcast/Publication | 2017 / 8 |
Business Sector | Environmental & Ecological Issues |
Tagline | If it doesn't go in the bin, it goes in the sea. |
Story | Garbage placed outside the bin is like garbage thrown into the sea. Something that kills thousands of marine animals every year. A wake-up call to one of the planet’s greatest environmental problems: marine litter. |
Philosophy | Everything we don´t put in a bin, it like we are putting it the sea itself. |
Problem | Many people don't know that cotton swabs that you put in the toilet, end up in the ocean |
Result | Make a person do the walk of shame. The same path garbage we don't dispose correctly does. To the ocean. |
Media Type | Television & Cinema |
Length | |
Creative Team | Diogo Stilwell |
Creative Team | João Mescas |
Creative Director | Hugo Tornelo |
Creative Supervisor | Gabriel Donada |