Title | KFC Double Down 1 |
Agency | Ogilvy India |
Campaign | KFC Double Down |
Advertiser | KFC |
Brand | KFC India |
Date of First Broadcast/Publication | 2017 / 10 |
Business Sector | Restaurants & Fast Food |
Story | As part of the promotion strategy for its new range of burgers, KFC India unveiled two short digital films to engage its audience. The two 15 second films conceptualised by Ogilvy India begins with the question “Ever imagined a burger without a bun?” It then introduces its new all chicken burger without bun. To explain what happened to the bun, the film concludes with people using the bun as funny props – bunny ears / eye masks. |
Media Type | Web Film |
Length | |
President | Kapil Arora |
Account Management | Kapil Arora |
SVP | Amarinder Butalia |
Client Services Director | Kankana Ghosh |
Account Executive | Kkanchan Mittal |
Deputy Chief Creative Officer | Ajay Gahlaut |
Creative Director | Shailender Mahajan |
Creative Director | Krishna Mani |
Associate Creative Director, Art | Srikanta Behera |
Associate Creative Director/Art Director | Aastha Gandhi |
SVP, Group Planning Director | Rasika Fernandes |
Production Company | Malda Unltd |
Director & Producer | Ayan Das |