Insights from Serviceplan Group

Serviceplan Malaysia have reinforced their leadership team with the appointment of Elaine J. Chew as Managing Director. Following the recent strengthening of the leadership team at Serviceplan Greater China, Serviceplan Group have more good news from their key agencies in Asia: Elaine Chew j… read more

Serviceplan China have won Tmall and VIVO business with pitch teams led by Chief Creative Officer Chongkin and Managing Director Marcus Ma.   VIVOis one of China’s mobile phone giants and their products have launched globally. VIVO have a good market share in Southern Asia and Russia. Servic… read more

The BMW 8 Series Coupé made its debut in Switzerland in the summer. Serviceplan Suisse created a stunning film featuring virtually blind author Michael Fehr on a spectacular test drive.  The test drive took place in a secure area at an airport in the Bernese Oberland. Michael Fehr, who is al… read more

A witty new campaign from Serviceplan Switzerland for popular Swiss chocolate brand Ragusa, celebrates people’s incorrigible character traits. Ragusa is one of the most popular brands in Switzerland. The traditional chocolate produced by family company Camille Bloch was invented over 75 year… read more

Dogs are embarrassed by their owners’ shoes in a new series of witty online spots from Serviceplan France.  Popular French online shoe brand Sarenza have launched a new digital campaign conceived by Serviceplan France to introduce the ‘Boots 2018’ collection. The Sarenza ‘Boots 2018’ digital… read more