| Title | Purple Baby |
| Agency | Eisner Communications, Inc. |
| Campaign | Purple Baby |
| Advertiser | Children's National Medical Center |
| Brand | Children's National Medical Center |
| Posted | September 2000 |
| Product | Children's Hospital |
| Business Sector | Public Safety, Health & Hygiene |
| Tagline | Before he came to us , doctors said it would take two things to save him from cancer. His left eye and his right eye. |
| Media Type | Magazine |
| Executive Creative Director | Stephen Etzine |
| Copywriter | Hugh Carson |
| Art Director | Jim Nealey |
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