| Title | Blue Baby |
| Agency | Eisner Communications, Inc. |
| Campaign | Blue Baby |
| Advertiser | Children's National Medical Center |
| Brand | Children's National Medical Center |
| Posted | September 2000 |
| Product | Children's Hospital |
| Business Sector | Public Safety, Health & Hygiene |
| Tagline | When it was determined she would never survive, our specialists saw something other doctors had missed. A perfectly healthy baby. |
| Media Type | Magazine |
| Creative Director | Stephen Etzine |
| Copywriter | Hugh Carson |
| Art Director | Jim Nealey |
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