Title | $50 Note |
Agency | Ogilvy New Zealand |
Campaign | Notes |
Advertiser | Forest & Bird |
Brand | Forest & Bird |
Date of First Broadcast/Publication | 2014 / 7 |
Business Sector | Environmental & Animal Issues |
Tagline | $50 makes a difference |
Story | Forest & Bird protect all of New Zealand's native species and wild places, but they receive no government funding. To continue doing the work they do, they desperately needed new members. With that in mind, Ogilvy & Mather NZ wanted people to discover for themselves how their donations could make a huge difference. It's an idea that has you reaching into your wallet. |
Media Type | Magazine |
Executive Creative Director | Angus Hennah |
Creative Director | Chris Childerhouse |
Copywriter | Chris Childerhouse |
Art Director | Jordan Dale |
Senior Art Director | Martin Hermans |
Client Team Director | Phil Bilbrough |
Group Account Director | Christina Mossaidis |
Studio | Gemma Whyte |
Retoucher | Jamie Wright |
Illustrator | Stephen Fuller |
Account Manager | Alisha Iyer |
Account Manager | Mia Freeman |