Title | Basketball |
Agency |
Wunderman Thompson
|
Campaign |
Basketball
|
Advertiser |
Unilever
|
Brand |
Lipton
|
Date of First Broadcast/Publication |
2000 / 4
|
Product |
Ice Tea
|
Business Sector | Coffee, Tea, Chocolate Drinks, Breakfast Drinks
|
Tagline | Feel better in drinking it |
Tagline (original language) | ça va mieux en le buvant |
Story | Airport. Basket celebrity comes. Met by his fan. Screams, majorettes are going with him. Error. Exchange luggages. Plan of the stadium empty. Player open his sport bag and found majorette dress instead of his singlets. Drink Lipton Ice Tea and play match dressed like majorettes. Applause of public. |
Story (original language) | Aéroport. Star de basket arrive. Acceuillis par fans. cris, majorettes l'accompagnent. Erreur. Echange de bagages. Plan sur stade vide. Vestiaire. Joueur ouvre sac sport et découvre costume majorette à la place des maillots. Boivent lipton ice tea et jouent match habillés en majorettes. Applaudissement du public. |
Media Type |
Television
|
Market | France |
Creative Director |
Jean-Claude Davallan
|
Art Director |
Patrick Jumeau
|
Agency Producer |
Vanessa Vallette
|
Director |
Hans Petter Moland
|
Music |
Gilles Camus
|
Production Company |
Prod d'Octobre
|