Title | Parma Ham |
Agency | Cayenne S.R.L. |
Campaign | The Italian Food Collection |
Advertiser | Consorzio Del Prosciutto Di Parma |
Brand | Prosciutto di Parma |
Posted | December 2003 |
Product | Ham |
Business Sector | Fresh Meat, Sausages |
Tagline | The Italian Food Collection |
Problem | Target: to communicate the excellence of Italian food & drink to the Japanese market. |
Media Type | |
Market | Japan |
Creative Director | Giandomenico Puglisi |
Copywriter | Federico Bonriposi |
Copywriter | Mario Gardini |
Art Director | Debora Mighali |
Photographer | Fulvio Bonavia |
Account Director | Daniele Cobianchi |
Account Director | Paola Rossi |