| Title | The human car |
| Agency | ACNE |
| Campaign | Polestar Google Feature |
| Advertiser | Polestar |
| Brand | Polestar |
| Date of First Broadcast/Publication | 2020 / 5 |
| Business Sector | Cars |
| Philosophy | Starting May 4th, Polestar launched its new campaign named “The Human Car” in selected markets, to promote the release of the Polestar 2. In a comprehensive effort the campaign focuses on the benefits by showcasing the wide range of areas where the infotainment system, from providing directions to making shopping lists and reminding you to call your mother |
| Media Type | Television |
| Length | |
| Executive Creative Director | Johan Bello |
| Client Director | Niclas Bergström |
| Account Manager | Alice Kruger Santucci |
| Creative Lead | David Aronson |
| Craft Lead | David Hammarström |
| Art Director | Chris Hagberg |
| Copywriter | Joakim Lingström |
| Art Director | Patrik Gullbert |
| Art Director | Henrik Åkerberg |
| Account Planner | Matthew hearle |
| Account Planner | Kristina Båth |
| Agency Producer | Olle Lindgren |
| Director | Tomas Skoging |
| Production Company Producer | Robert Feniger |
| Executive Producer | Fredrik Skoglund |
| Chief Marketing Officer (CMO) | Tim Heldmann |
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