Lauren Smith

Lauren Smith

Partner, Corporate Communications Director – Global & North America at Geometry Global
New York, United States

About me

Your business and your clients have irresistible stories to tell. I can help you tell those stories to get you and your brand noticed.

I am a highly driven communications professional with over 10 years experience. My career has spanned positions in the healthcare industry, advertising industry, and insurance industry. To date, my most unique professional experiences include chasing camera crews out of a hospital, and convincing women to shave their heads for cancer awareness.

I have worked on various internal and external communication initiatives at the local, national and international level, including company rebranding, global internal newsletters, social media platforms, internal awards programs, interactive training programs, media outreach and thought leadership pitches.

I hold a Master's degree from New York University and a Bachelor of Science from James Madison University (Duke Dog Pride!). I am a native New Yorker who now resides in the suburbs of New Jersey, where I will never own a minivan.


Marketing And Public Relations Consultant
Rapunzel Creative Marketing and Consulting Firm
February 2017 - Present (6 years 3 months)
Develop and launch marketing and PR initiatives for various clients.
Corporate Communications Consultant
Inspire, Motivate and Engage
August 2016 - Present (6 years 9 months)
Review and edit external communications documents (press releases, brochures, website content). Research and develop compelling case studies to promote business and attract new clients. Host monthly global online training course on Corporate Communications and Public Relations. Develop and execute basic social media startegy.
Corporate Communications & Public Relations Consultant
Self Employed / Freelance
October 2014 - Present (8 years 7 months)
Communications Specialist
TURCHETTE - Brand Marketing & Public Relations
March 2017 - April 2017 (1 month)
Provide PR and Communications support to the agency's current and prospective clients.
Communications Consultant
Hudson River Moving & Storage,LLC
April 2016 - August 2016 (4 months)
Revamp and develop all content for new corporate website. Develop and execute external communications strategy. Launch corporate LinkedIn and Facebook pages.
Public Relations Communications Consultant
November 2014 - May 2015 (6 months)
Provide insight and guidance in the development of a new agency PR strategy
Partner, Director of Corporate Communications – Global & North America
New York, United States
July 2013 - July 2014 (1 year)
Played integral role in the external and internal launch announcements of Geometry Global, the merging of OgilvyAction, G2 Worldwide and JWTAction. Develop and implement aggressive internal global communications plan and North American plan for new agency.
Partner, Director of Global Communications
October 2011 - June 2013 (1 year 8 months)
Develop global communications strategy and manage aggressive PR plan for both social media and traditional media including identifying press opportunities, establish thought leadership strategy, managing global website, write, research and publish internal global newsletter, and foster relationships with industry contacts.
Global Communications Manager
June 2006 - October 2011 (5 years 4 months)
Assist in development of global communications strategy. Revamp, relaunch and manage global Intranet database. Provide communications support to leadership team. Research global trade publications.
Communications Specialist
November 2004 - June 2006 (1 year 7 months)
Developed, managed and distributed provider communications (manual, newsletters, notifications, official memos). Provide editorial and proof-reading support to various company departments. Oversee internal communication practices.
Public Affairs Officer
Prince of Wales Hospital, Sydney
January 2004 - June 2004 (5 months)
Developed content for local newspaper articles. Organized fundraising and awareness events. Conducted interviews for inter-hospital magazine.
Public Relations Officer
Cancer Institute NSW
January 2004 - June 2004 (5 months)
Participated in the development and execution of launch events.
Corporate Communications Director – Global & North America
New York, United States


MPH Public Health Education

2005 - 2008 (3 years)

BS Communication Studies, Public Health

1998 - 2002 (4 years)

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